Mr. Terrell booked Louis Armstrong to perform for one week, July 7 thru July 12, 1959 in the middle of the 1959 Musicals Season. He was testing the possibility and audience reaction of booking jazz artists, considering it would be a good match for Monday nights, a night that the theater had been dark since its inception. Armstrong's appearance was a success, so the following year, 1960, two concert performances were presented; Louis Armstrong and Paul Whiteman were each booked for a week at the beginning of the season. Then he filled out the rest of the 1960 season's Monday nights with jazz greats.
Louis Armstrong
Mr. Armstrong's appearance in 1959 was the only Concert booked that year. It was a test of audience reaction and appeal to have performances other than Musicals or Plays. It was a success. During the 1960 Season many jazz greats appeared on the Music Circus stage.
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